Perceptions towards racial diversity in TV advertising

01 January 1970

My name is Roxanne Sanni and I'm a final year Nottingham Business School student working towards a BA (Hons) in Marketing. As part of my study, I am undertaking research that will explore the perceptions held by minority and majority groups in the UK towards racial diversity in TV advertising.

I understand you may have other commitments and so I greatly appreciate you taking the time out of your day to complete my study.

Thank you!

Requirements

Take part in this study

Keywords

• Nottingham Trent University
• marketing
• advertising
• race
• ethnicity
• diversity
• Target audiences
• nottingham trent university

Ethical approval

This study has been approved by Nottingham Trent University Business School BA(Hons) Marketing module leader on 22nd January 2018.

Contact researcher